A fresh perspective

Strasys is a London based advisory and solutions firm that helps organisations to innovate and solve complex and ambiguous problems through putting people at the heart of their strategy and behaviour.

Strasys brings deep customer and strategic foresight to enable
organisations to reimagine their
products, services and businesses,
and establish the organisational
behaviours to succeed.

Our work spans across multiple sectors. We work with our clients’ board, executive team and operational leaders to quickly build the insight, confidence, solutions and organisational behaviours to capitalise on opportunities within their industry.

Using our proprietary methods and tools, we bring together multiple disciplines to design disruptive solutions and enable behavioural change to deliver a step change in performance. We invest heavily in refining our methods and knowledge and we collaborate with leading academics and network of experts.

To us every client context is unique. We create bespoke programmes of work and assign the most appropriate skill mix. Our ‘learning by doing’ approach allows our clients to practice innovation and learn from the insight, capabilities and skills that we transfer thus increasing engagement, traction and sustainability.

We pride ourselves on building trusted long-term relationships with our clients through great work and establishing lasting value.

Our Difference

Our Difference


We partner with our clients to deliver actionable solutions that reflect system and organisational behaviours, capacity and capability. We do not come with predetermined solutions.


Our work is driven by rigorous analysis and evidence base, identifying realities and fuelling innovation.


Our solutions are based on a deep understanding of the human dynamics – from consumers, employees, shareholders to taxpayers.


We create new perspectives and disruptive insights, creating a pathway to a sustainable future.


Our solutions generate greater cash flows and build headroom to allow organisations to focus on value creation.

Our Team

Our multidisciplinary team consists of academics, anthropologists, behavioural science experts, clinicians, data scientists, designers, economists, entrepreneurs, leaders from industry, subject matter experts and strategists. Together, we offer a unique perspective and the skillset to create innovative bespoke solutions.

Naeem Younis

Managing Director

Lesley Doherty

Shakeel Mowla

Dr Amanda Harrison

David Meikle


Cathy Gritzner

Sami Siddiqui

Carl Sheldrick

Moaaz Khanani

Les Wadeson

Sally Bassett

Dr Giovanni Forchini